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principles
that guide
our strategic
branding
process

At Nicknack we see Strategic Branding as a planning process consisting of tools such as advertising, design, digital, as well as media planning and buying. As a Strategic Branding Agency we put all these tools at your disposal. However, we only recommend the ones that are most relevant to your marketing objectives and will provide the greatest return on investment for your marketing dollar.

Our first step is to engage with your team to develop growth strategies for your brand based on existing marketing objectives as well as marketplace realities. Only then do we decide which communication approach is best suited for executing your strategies.