Listed below are the three basic stages that you can expect us to follow for specific design project. Of course, the number of steps within each stage may vary depending on the size and complexity of your communications requirements.

STAGE 1/ Brand & Business Discovery
A. Desktop Research – Assessment of your competitors and industry leaders for an understanding of how best to position your business.
B. Stakeholder Workshop – Meeting with your team members to ensure that everyone is on the same page in terms of how the specific collateral item needs to look, along with what it needs to say and to whom. 

Note: Step B may or may not be required depending on project size. We can also discuss whether any photography is required at this stage to make the collateral item more appealing.

STAGE 2/ Design Development & Refinement
Here we start to develop visual directions for your design project. We usually provide you with options that fully explore how your collateral should look, especially in light of competitor research and industry best practice. Once you let us know your preferred direction, we can make any refinements as needed. Depending on the collateral item, we can also start to finalise materials, finishes and embellishments.

STAGE 3/ Final Art & Production
We provide the final file to you in a print-ready format based on specifications provided to us. On the other hand, if you need help with production, let us know. We have a network of trusted partners from whom we can get the best quote for the final product.

Complete control and clarity. That’s what you can expect throughout the process. We seek and implement your feedback at every stage, ensuring that the collateral item is exactly to your needs and exceeds your expectations. The solutions we provide are based on your budget so you can be sure they are achievable. Any extras or additions will always be clarified at the outset and will only proceed based on your approval.

STAGE 1/ Brand & Business Discovery
This is an opportunity for us to demonstrate our understanding of your business, the goals you’re looking to achieve, and the role the specific collateral design needs to play. It’s also a time to share our design brief for the collateral based on desktop research findings. Perfect opportunity as well for you and your team to clarify any issues so we are all clear on how best to proceed to the next stage.

STAGE 2/ Design Development & Refinement
You get to see various options of how your collateral item can look. What’s more, you get the assurance that these directions are distinct from your competitors and customised to your business objectives. If you require tweaks to the design (graphics, colours, fonts, messaging etc), we are more than happy to address this feedback. 

STAGE 3/ Final Art & Production
This ensures your team has the print-ready files for production based on the approved design and final specifications provided to us.