Direct Mail campaign: Release Your Inner Consumer
Nicknack was engaged to help the world’s leading provider of imagery, film and digital services, increase its exposure in the Asia Pacific market. While Getty’s work is seen daily on the front pages of newspapers and magazines, our direct mail campaign fuelled an increase in Getty Image’s sales in the region.
Sometimes even pictures need a little help to sell themselves.
This initiative was targeted to individuals within the creative industries – the main aim was to increase consumption of Getty Images.